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Attending the Open Passport Award ceremony increases the chances of winning

Each year, the presentation of the Open Passport Award becomes one of the most anticipated moments for travel journalists, communicators, and destination representatives from around the world. Recognizing excellence, creativity, and commitment to the values of conscious tourism, the award has become a benchmark in the field of global travel communication. However, there is one aspect that many are unaware of, which could make a decisive difference in the final outcome: attending the award ceremony grants additional points that may determine the winner.


An incentive for active participation

The World Travel Journalism Organization (WTJO), the driving force behind the award, has established, since its second edition, a criterion that particularly values the nominees' commitment to the event. In this regard, those who attend the ceremony in person receive extra points, which are added to the score given by the jury. This bonus not only recognizes the effort of those who travel and actively participate in the event, but also seeks to strengthen the sense of community and collaboration among colleagues from different parts of the world.


Winners revealed live


Unlike other awards, the names of the winners in each category are revealed on the same stage, in real-time, making the ceremony a moment of excitement, anticipation, and shared celebration. This dynamic enriches the experience and further highlights the importance of being present.


In addition to its symbolic value, attendance allows participants to exchange experiences, build networks, showcase their work, and be part of a day that goes beyond the protocol to become an act of mutual recognition and professional strengthening.


An opportunity worth seizing


While the jury's score remains the main focus of the evaluation, the bonus for attending in person has proven to be decisive in several past editions, tipping the balance between projects with very similar ratings.


That is why the WTJO encourages all nominees to confirm their attendance and actively participate in the event, understanding that presence also communicates, strengthens the message, and leaves a lasting mark.


Conclusion


The Open Passport Award not only rewards the quality of the projects but also the commitment to the professional community. Being present at the ceremony is not just a matter of protocol or logistics:it is a decision that can bring you closer to the award, amplify your voice, and celebrate with those who make travel journalism a path of transformation.



 
 
 

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